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Showing posts from September, 2020

Importance of/how to register a trade mark

 Business owners looking to take their business to the next level need to consider how they can protect their brand’s uniqueness in the long term. A quick and easy solution is to register for a trade mark. Read more about what you can register here . Trade marks are essential to business brand building as they protect a business’ intellectual property (IP) including names, logos, symbols and other creative work. Once registered, your trade mark becomes a business asset and you can use, license or sell it to others as you please. Is your business in need for a trade mark? Find out how to register for one below! Determine what you want to register for Before heading over to the paperwork side of things, first determine exactly what you want to register as a trade mark (e.g. your business’ products and services). You will also need to consider what type of trade mark you are looking to register (e.g. name, sound or scent) and whether your trade mark is available. On rare occasions, an...